What does Jewel do?
We do all things related to content marketing and marketing content in the English language, whether
it’s consulting, strategy, planning, creation, optimization, planning, execution, or copywriting.
What doesn’t Jewel do?
We’re not a “full-service agency.” We don’t do branding, marketing strategy, digital
marketing strategy,
media buying, or website building. Taiwan has plenty of other agencies doing those things, and we know
some of the good ones, and we’re willing to work with them.
Who does Jewel serve?
Most of our clients are Taiwan tech and/or B2B companies. However, we do some B2C work, and we’re
flexible enough and willing to work in very different industries.
What makes Jewel special?
Taiwan has very few senior-level native-English content experts, and even fewer agencies
devoted to
global content marketing - so we’re a rare bird in Taiwan.
What value does Jewel provide?
Jewel can study your marketing strategy and create a content strategy to match it. And we
can create a
content plan/calendar and match the content writing/creation to the appropriate funnel stage. We’re
comfortable with the technical language that Taiwanese companies use, and we can translate it into
hard-hitting content and copy, and tailor it for different audiences. We understand what our clients are
selling, and we understand how to sell it, through world-class content craft and quality. All these skills
are rare in Taiwan.
What types of content are Jewel’s specialties?
Jewel doesn’t have content specialties, but we have the most experience creating blogs &
thought
leadership, product brochures/webpages, social media posts, and solutions guides.
Does Jewel do consulting?
Yes
Does Jewel create finished marketing assets?
Yes
Is Jewel a registered company in Taiwan?
Yes
Does Jewel work with clients outside Taiwan?
Yes
Who’s in charge?
Jason Patterson is the founder of Jewel. He’s a long-time content marketer and Taiwan
resident.
Does Jewel do advertising copywriting?
Yes, we can write Google ad copy, create social media ads and other digital ads, or print
ads.
Does Jewel do SEO?
Jewel uses SEO techniques to inform our content strategy & writing, but we don’t “do SEO” because SEO
is not content. However, we do know some good full-service SEO providers, and we’re willing to explore
working with those you might know.
Does Jewel do videos/animations?
Yes, we can plan them, script/storyboard them, shoot them, and make them.
Does Jewel do marketing-related editing, proofreading, or polishing?
Yes
Does Jewel create Chinese-language content?
No, plenty of other agencies in Taiwan are already doing that.